Flint and Steel | AMC – Turn
21896
portfolio_page-template-default,single,single-portfolio_page,postid-21896,ajax_fade,page_not_loaded,,select-child-theme-ver-1.0.2,select-theme-ver-3.3,wpb-js-composer js-comp-ver-4.12,vc_responsive
 

AMC – Turn

AMC – Turn

How do you convert potential viewers of AMC’s Revolutionary War drama “TURN” into enthusiasts? You celebrate the parallels between the Revolutionary War and the fractured climate of 2016’s presidential contest, of course. Our insight; that key issues like Taxes, Gun Control and Immigration were as heated during George Washington’s time as they are today convinced us to bring the original “George Dubyah” into the presidential race. We created a full-fledged campaign site, rallying viewers to vote for Washington or any of the current candidates. Voters turned out by the thousands. We also featured our first president’s stance on critical issues, digital campaign materials and a live “Town Hall“ event with TURN’s Washington going up against former real-life candidates – Mike Huckabee (R-AR) and Martin O’Malley (D-MD) .