Flint and Steel | Innovation
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Innovation

SPARKING Inspired, Durable New Products

Truly effective innovation demands an approach that hardwires a product’s’ “ability” viability, profitability, scalability & durability.  This only occurs when we focus on all four key pillars of innovation – Client, Consumer, Culture and market.  Few innovation practices effectively consider all 4 of these pillars.  Click below to see some of the tools and resources we’ve designed to optimize each pillar.

1

CLIENT

2

CONSUMER

3

CULTURE

4

MARKET

INNOVATION CASE STUDIES

Cheetos

Stride

Samsung

Reebok

Scooby Snacks